Experimentation: The Key to Standing Out

If you always play by the same rules as everyone else, guess what? You’ll end up just like everyone else. That’s why experimentation isn’t optional—it’s the secret sauce that separates innovators from imitators.

Experimenting isn’t about wild stabs in the dark; it’s about calculated risks. It’s taking a well-known solution and giving it a twist or exploring entirely new paths when old ones run dry. Think of it as creative problem-solving on steroids. And here’s the kicker: it’s not just your job to push boundaries; your team should feel empowered to do it too. When you foster a culture where trying something new isn’t scary but exciting, magic happens.

Of course, experiments don’t always pan out. Failure? It’s a learning curve, not a death sentence. But let’s be clear—failing the same way twice? That’s just sloppy. The trick is simple: try, fail (if you must), analyze, tweak, and go again. Each stumble is a step closer to something better.

And here’s where it gets fun. When you focus on the upside—on the “what ifs” and “why nots”—you stop fearing failure and start chasing possibilities. So, why settle for ordinary when you can break the mold?

---

Mitch Jackson | links